Zurich | Switzerland's Metropolis
| Author | Otto Baumberger |
|---|---|
| Year of printing | 1929 |
| Printing Technology | Lithography |
| Printing Company | Wolfsberg, Zurich |
| Condition | |
| Asking price (CHF): | |
| Leaf size (cm) | |
| Kategorien | Switzerland, Zurich |
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Otto Baumberger’s poster for the Zurich Tourist Office thrives on contrast: On one side, the Old Town, bathed in warm light and rendered in an almost cubist style, with the towering spires of the Grossmünster dominating the scene; on the other, the cool, flat blues and grays of the lake, the Glarus Alps, and the sky. It’s astonishing how contemporary the harmony between the message—big-city flair set against unspoiled nature—and its execution still feels today.
Baumberger, a native of Zurich, is undoubtedly one of Switzerland’s most important poster designers; between 1911 and 1948, he designed some 250 posters that helped shape the evolution from painterly artistic posters to graphic corporate design.
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