Privacy Policy
Privacy at a Glance
General Information
The following information provides a simple overview of what happens to your personal data when you visit our website.
Personal data is any data that can be used to identify you personally. For detailed information on data protection, please refer to our Privacy Policy, which is listed below this text.
Data Collection on Our Website
Who is responsible for data collection on this website?
Data processing on this website is carried out by the website operator. You can find the operator’s contact information in the legal notice section of this website.
How do we collect your data?
Your data is collected, in part, when you provide it to us. This may include, for example, data that you enter into a contact form.
Other data is automatically collected by our IT systems when you visit the website. This consists primarily of technical data (e.g., internet browser, operating system, or the time the page was accessed). This data is collected automatically as soon as you access our website.
What do we use your data for?
Some of the data is collected to ensure that the website functions properly. Other data may be used to analyze your user behavior.
What rights do you have regarding your data?
You have the right at any time to receive, free of charge, information about the source, recipients, and purpose of your stored personal data. You also have the right to request the correction, restriction, or deletion of this data. For this and any other questions regarding data protection, you can contact us at any time at the address provided in the legal notice. Furthermore, you have the right to file a complaint with the relevant supervisory authority.
Analytics Tools and Third-Party Tools
When you visit our website, your browsing behavior may be analyzed for statistical purposes. This is primarily done using cookies and so-called analytics tools. The analysis of your browsing behavior is generally anonymous; your browsing behavior cannot be traced back to you. You can object to this analysis or prevent it by not using certain tools. Detailed information on this can be found in the following privacy policy.
You may object to this analysis. We will inform you about your options for objecting in this Privacy Policy.
General Information and Mandatory Disclosures
Privacy Policy
The operators of this website take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with applicable data protection laws and this Privacy Policy.
When you use this website, various types of personal data are collected. Personal data is information that can be used to identify you personally. This Privacy Policy explains what data we collect and how we use it. It also explains how and for what purpose this is done.
Please note that data transmission over the Internet (e.g., when communicating via email)
may contain security vulnerabilities. It is not possible to completely protect data from access by third parties.
Withdrawal of Your Consent to Data Processing
Many data processing operations are only possible with your explicit consent. You can revoke any consent you have already given
You may revoke your consent at any time. To do so, simply send us an informal email. The
The lawfulness of data processing carried out prior to the revocation remains unaffected by the revocation.
Right to File a Complaint with the Competent Supervisory Authority
In the event of data protection violations, the data subject has the right to file a complaint with the competent supervisory authority. The competent supervisory authority for data protection matters is the data protection officer of the state or canton in which our company is headquartered.
Right to Data Portability
You have the right to have data that we process automatically—based on your consent or in fulfillment of a contract—provided to you or to a third party in a commonly used, machine-readable format. If you request the direct transfer of the data to another data controller, this will only be done to the extent that it is technically feasible.
SSL or TLS encryption
For security reasons and to protect the transmission of confidential information—such as orders or inquiries you send to us as the site operator—this site uses SSL or TLS encryption. You can recognize an encrypted connection by the fact that the browser’s address bar changes from “http://” to “https://” and by the padlock icon in your browser’s address bar.
If SSL or TLS encryption is enabled, the data you send to us cannot be read by third parties.
Access, Restriction, Deletion
In accordance with applicable legal provisions, you have the right at any time to receive, free of charge, information about your stored personal data, its origin and recipients, and the purpose of data processing, as well as the right, where applicable, to have this data corrected, restricted, or deleted. For this and any other questions regarding personal data, you may contact us at any time at the address provided in the legal notice.
Objection to Advertising Emails
We hereby object to the use of contact information published in accordance with the legal requirement to provide an "Imprint" for the purpose of sending unsolicited advertising and informational materials. The operators of this website expressly reserve the right to take legal action in the event of the unsolicited transmission of advertising information, such as through spam emails.
Operation of the Web Solution by Third Parties (Hosting)
We have commissioned OWNBIT GmbH, Schlossstrasse 73, 8200 Schaffhausen, based in Switzerland, to provide and maintain our platform (hosting). To the extent that data is transferred, stored, and processed in this context, this is done in accordance with the platform operator’s instructions and within the framework of data processing on behalf of the controller in accordance with the DSG/EU GDPR. The servers used for operations are located in Switzerland.
Data Processor
The contractual relationship with the data processor is governed by written contracts, and the privacy policy set forth here has been provided to that data processor. We regularly monitor the measures taken by OWNBIT GmbH, Schlossstrasse 73, 8200 Schaffhausen, to protect your data. The data processor is contractually prohibited from disclosing this data to third parties.
Statutory Data Protection Officer
We have appointed a data protection officer for our company:
Data Collection on Our Website
Cookies
Some of the web pages on this site use so-called cookies. Cookies do not harm your computer and do not contain viruses. Cookies are used to make our website more user-friendly, effective, and secure. Cookies are small text files that are stored on your computer and saved by your browser.
Most of the cookies we use are so-called “session cookies.” They are automatically deleted at the end of your visit. Other cookies remain stored on your device until you delete them. These cookies allow us to recognize your browser the next time you visit.
You can configure your browser to notify you when cookies are set, to allow cookies only on a case-by-case basis, to block cookies in specific cases or generally, and to enable the automatic deletion of cookies when you close your browser. If you disable cookies, the functionality of this website may be limited.
Cookies that are necessary for carrying out the electronic communication process or for providing certain functions you have requested (e.g., the shopping cart function) are stored pursuant to Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in storing cookies to ensure the technically error-free and optimized provision of its services. To the extent that other cookies (e.g., cookies used to analyze your browsing behavior) are stored, they are addressed separately in this Privacy Policy.
Server Log Files
The provider of this website automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These include:
- Browser Type and Browser Version
- Operating system used
- Referrer URL (=previously visited page)
- Hostname of the connecting computer
- Date and time of the server request
- IP address
- Name of the page/file accessed
- amount of data transferred
The provider uses the log data solely for statistical analysis for the purposes of operation, security, and optimization of the service. However, the provider reserves the right to review the log data retroactively if there are concrete grounds for a reasonable suspicion of unlawful use.
This data is not combined with data from other sources.
The legal basis for data processing is Article 6(1)(b) of the GDPR, which permits the processing of data for the performance of a contract or for the implementation of precontractual measures.
Contact Form
If you submit inquiries to us via the contact form, we will store the information you provide in the inquiry form—including the contact information you provide there—for the purpose of processing your inquiry and in case we have follow-up questions. We will not share this information without your consent.
The processing of the data entered in the contact form is therefore based solely on your consent (Art. 6(1)(a) GDPR). You may withdraw this consent at any time. To do so, simply send us an informal email. The lawfulness of the data processing operations carried out prior to the withdrawal remains unaffected by the withdrawal.
The data you enter in the contact form will remain with us until you request that we delete it, revoke your consent to its storage, or the purpose for storing the data no longer applies (e.g., after your inquiry has been processed). Mandatory legal provisions—in particular retention periods—remain unaffected.
Analytics Tools and Advertising
Google Analytics
This website uses features of the web analytics service Google Analytics. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
Google Analytics uses so-called “cookies.” These are text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie regarding your use of this website is generally transmitted to a Google server in the United States and stored there.
Google Analytics cookies are stored in accordance with Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.
Browser Plugin
You can prevent cookies from being stored by adjusting your browser settings accordingly; however, please note that in this case, you may not be able to use all features of this website to their full extent. You can also prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address), as well as from processing this data, by downloading and installing the browser plugin available at the following link: tools.google.com/dlpage/gaoptout.
Objection to Data Collection
You can prevent cookies from being stored by adjusting your browser settings accordingly; however, please note that in this case, you may not be able to use all features of this website to their full extent. You can also prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address), as well as from processing this data, by downloading and installing the browser plugin available at the following link: tools.google.com/dlpage/gaoptout.
For more information on how Google Analytics handles user data, please see Google's Privacy Policy: support.google.com/analytics/answer/6004245.
Order Processing
We have entered into a data processing agreement with Google and comply with the strict requirements of the
Data protection authorities fully support the use of Google Analytics.
Google Analytics Remarketing
Our websites use Google Analytics Remarketing features in conjunction with the cross-device features of Google AdWords and Google DoubleClick. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
This feature allows you to link the advertising audiences created with Google Analytics Remarketing to the cross-device features of Google AdWords and Google DoubleClick. This way, interest-based, personalized ads—which have been tailored to you based on your previous usage and browsing behavior on one device (e.g., a cell phone)—can also be displayed on another of your devices (e.g., a tablet or PC).
If you have given your consent, Google will link your web and app browsing history to your Google Account for this purpose. This allows the same personalized ads to be displayed on any device on which you sign in with your Google Account.
To support this feature, Google Analytics collects Google-authenticated user IDs, which are temporarily linked to our Google Analytics data to define and create audiences for cross-device advertising.
You can permanently opt out of cross-device remarketing/targeting by disabling personalized ads in your Google Account; to do so, follow this link: www.google.com/settings/ads/onweb/.
The consolidation of the collected data in your Google Account is based solely on your consent, which you can provide to or revoke with Google (Art. 6(1)(a) GDPR). For data collection processes that are not consolidated in your Google Account (e.g., because you do not have a Google Account or have objected to the consolidation), the collection of data is based on Article 6(1)(f) of the GDPR. The legitimate interest arises from the fact that the website operator has an interest in the anonymized analysis of website visitors for advertising purposes.
For more information and the privacy policy, please see Google's Privacy Policy at: www.google.com/policies/technologies/ads/.
Google AdWords and Google Conversion Tracking
This website uses Google AdWords. AdWords is an online advertising program provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States (“Google”).
As part of Google AdWords, we use what is known as conversion tracking. When you click on an ad served by Google, a conversion tracking cookie is set. Cookies are small text files that the web browser stores on the user’s computer. These cookies expire after 30 days and are not used to personally identify users. If a user visits certain pages on this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to that page.
Each Google AdWords customer receives a different cookie. The cookies cannot be tracked across the websites of AdWords customers. The information collected using the conversion cookie is used to generate conversion statistics for AdWords customers who have opted in to conversion tracking. Customers are informed of the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information that can be used to personally identify users. If you do not wish to participate in tracking, you can opt out by easily disabling the Google conversion tracking cookie in your web browser’s user settings. You will then not be included in the conversion tracking statistics.
“Conversion cookies” are stored in accordance with Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.
For more information about Google AdWords and Google Conversion Tracking, please see Google's Privacy Policy: www.google.de/policies/privacy/.
You can configure your browser to notify you when cookies are set, to allow cookies only on a case-by-case basis, to block cookies in specific cases or generally, and to enable the automatic deletion of cookies when you close your browser. If you disable cookies, the functionality of this website may be limited.
IP Anonymization
We have enabled the IP anonymization feature on this website. This means that Google truncates your IP address within member states of the European Union or in other signatory states to the Agreement on the European Economic Area before it is transmitted to the United States. Only in exceptional cases is the full IP address transmitted to a Google server in the United States and truncated there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity, and to provide other services related to website and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics is not combined with other data held by Google.
Objection to Data Collection
You can prevent cookies from being stored by adjusting your browser settings accordingly; however, please note that in this case, you may not be able to use all features of this website to their full extent. You can also prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address), as well as from processing this data, by downloading and installing the browser plugin available at the following link: tools.google.com/dlpage/gaoptout.
Contract Data Processing
We have entered into a data processing agreement with Google and fully comply with the strict requirements of the data protection authorities regarding the use of Google Analytics.
Demographic Characteristics in Google Analytics
This website uses the “demographic characteristics” feature of Google Analytics. This allows for the creation of reports that provide information about the age, gender, and interests of site visitors. This data is derived from Google’s interest-based advertising as well as from visitor data provided by third parties. This data cannot be associated with any specific individual. You can disable this feature at any time via the ad settings in your Google Account, or you can generally prevent Google Analytics from collecting your data as described in the section “Objecting to Data Collection.”.
Newsletter
Newsletter Information
If you would like to subscribe to the newsletter offered on this website, we need your email address as well as information that allows us to verify that you are the owner of the email address provided and that you consent to receiving the newsletter. No other data is collected, or is collected only on a voluntary basis. We use this data exclusively to send you the requested information and do not share it with third parties.
The processing of the data entered in the newsletter sign-up form is based exclusively on your consent (Art. 6(1)(a) GDPR). You may revoke your consent to the storage of your data and email address, as well as their use for sending the newsletter, at any time—for example, by clicking the “Unsubscribe” link in the newsletter. The lawfulness of any data processing that has already taken place remains unaffected by this revocation.
The data you have provided to us for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe from the newsletter and will be deleted after you unsubscribe. Data that we have stored for other purposes (e.g., email addresses for the members-only area) remains unaffected by this.
MailChimp
This website uses MailChimp to send newsletters. The provider is Rocket Science Group LLC, 675 Ponce De Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA.
MailChimp is a service that can be used, among other things, to organize and analyze the distribution of newsletters. If you enter data for the purpose of subscribing to a newsletter (e.g., your email address), this data is stored on MailChimp’s servers in the United States.
MailChimp is certified under the “EU-U.S. Privacy Shield.” The “Privacy Shield” is an agreement between the European Union (EU) and the United States designed to ensure compliance with European data protection standards in the United States.
We use MailChimp to analyze our newsletter campaigns. When you open an email sent via MailChimp, a file contained in the email (known as a web beacon) connects to MailChimp’s servers in the United States. This allows us to determine whether a newsletter message has been opened and, if so, which links were clicked. Technical information is also collected (e.g., time of access, IP address, browser type, and operating system). This information cannot be linked to individual newsletter recipients. It is used exclusively for the statistical analysis of newsletter campaigns. The results of these analyses may be used to better tailor future newsletters to the interests of the recipients.
If you do not want MailChimp to analyze your data, you must unsubscribe from the newsletter. We provide a link for this purpose in every newsletter message. You can also unsubscribe from the newsletter directly on our website.
Data processing is based on your consent (Art. 6(1)(a) of the GDPR). You may withdraw this consent at any time by unsubscribing from the newsletter. The lawfulness of any data processing that has already taken place remains unaffected by this withdrawal.
The data you have provided to us for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe from the newsletter and will be deleted from both our servers and MailChimp’s servers after you unsubscribe. Data that we have stored for other purposes (e.g., email addresses for the members’ area) remains unaffected by this.
For more information, please refer to MailChimp's privacy policy at: mailchimp.com/legal/terms/.
Execution of a Data Processing Agreement
We have entered into a so-called „Data Processing Agreement“ with MailChimp, in which we require MailChimp to protect our customers’ data and not to disclose it to third parties. This agreement can be viewed at the following link: mailchimp.com/legal/forms/data-processing-agreement/sample-agreement/.
Plugins and Tools
Google Web Fonts
This site uses so-called web fonts, provided by Google, to ensure consistent font display. When you visit a page, your browser loads the necessary web fonts into its cache to display text and fonts correctly.
To this end, the browser you are using must establish a connection to Google’s servers. As a result, Google becomes aware that our website has been accessed via your IP address. We use Google Web Fonts to ensure a consistent and visually appealing presentation of our online content. This constitutes a legitimate interest within the meaning of Article 6(1)(f) of the GDPR.
If your browser does not support web fonts, a default font from your computer will be used.
For more information about Google Web Fonts, visit developers.google.com/fonts/faq and see Google's Privacy Policy: www.google.com/policies/privacy/.
Google Maps
This site uses the Google Maps mapping service via an API. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
To use the features of Google Maps, it is necessary to store your IP address. This information is typically transmitted to a Google server in the United States and stored there. The provider of this site has no control over this data transfer.
We use Google Maps to ensure that our online offerings are presented in an appealing way and that the locations listed on our website are easy to find. This constitutes a legitimate interest within the meaning of Article 6(1)(f) of the GDPR.
For more information on how user data is handled, please see Google's Privacy Policy: https://www.google.de/intl/de/policies/privacy/.